TRU COLORS MISSION
BREW OPPORTUNITY
END GANG VIOLENCE
TRU Colors is committed to ending the cycle of gang violence in America’s neighborhoods – by breaking down barriers and creating new opportunities. It’s time. To educate and change long-held perceptions. To empower and uplift people and communities. To bring people together with a powerful medium for social change: beer. We are taking action. And it’s already working.
TRU Colors creates opportunities and employs active gang members. Through education, we are starting conversations that are changing perceptions.
MENTORSHIP
DISRUPT-U
Going from the block to the boardroom isn’t easy but it is done through DISRUPT-U, our 8 week onboarding program. The curriculum teaches the four core life skills – Housing, Transportation, Finance, Relationships. It starts by removing self limitations and unlocking people’s full potential.
LEADING CHANGE
UNDERSTANDING A SOCIAL ENTERPRISE BREWERY
Beer brings people together, making it the perfect medium for social change. There’s no better way to spark a conversation and find common ground than over a beer. Brewing beer requires a brewery. But achieving a social mission requires an epicentre of local revolution. Our brewery is a community hub and safe space. It’s a creator’s playground and recording studio. It’s a university for learning life skills. It’s exactly what the community needs.
