IT'S NOT YOUR BOOBS.
IT'S THE BRA.
Ours are designed for your body in 60+ sizes including half cups so you always look & feel your best.
MOST BRAS SUCK. AND IT'S A REAL BUMMER.
That's why we designed better ones. So you won't have to deal with pinching, poking or straps that don't stay up. Get the bra your boobs deserve.
WE'VE HEARD ENOUGH RANTS, CHANTS, AND PROMISES
And we still don’t feel like ‘our best self.’ Instead of an anthem, we make stuff that makes you feel good. Let’s trade bad bras, sub-par workout gear, and lackluster sleepwear for pieces that your body loves being in.
A SYSTEM OF SUPPORT
We are the largest donor of undergarments in the US. Partnering with organizations like I Support the Girls, Soles4Souls, Good360, and St. Anthony’s, we’ve donated over $50 million of products to help women make powerful life changes — and even heal injured turtles. When returned products can’t be donated or resold, we work with Texaid to upcycle these materials into new uses.